Hello Vietnam program launched to promote tourism

Hello Vietnam, a tourism promotion program, has been launched by the Vi?t Nam National Administration of Tourism (VNAT) in co-ordination with TikTok, the world's leading destination for short-form mobile videos.

TikTok also signed a contract with Vietnam Today Magazine to create 30,000 short video, popularizingVietnam's people, culture and landscapes to serve 100 million viewers from now to 2020. The first phase of the program, Hello Da Nang, will be implemented from Saturday with an aim to let viewers experience Da Nang Tourism within 24 hours for 12 million viewers in Vietnam and more than one billion others around the world, said TikTok.

Hello Vietnam is part of a global travel campaign TikTok Travel launched early this month across 100 countries and regions to inspire users to creatively capture and share their travel moments.

Source: VOV5