Hoa Binh: With its rich cultural heritage deeply rooted in folk traditions, Hoa Binh province in northern Vietnam is leveraging traditional festivals to drive tourism growth. Home to the Muong ethnic group, which makes up over 60% of the local population, traditional Muong festivals such as Khai Ha, Chua Tien, and Dinh Kenh not only reflect the aspirations for prosperity and happiness but also attract visitors eager for cultural experiences. This year, Hoa Binh's tourism sector plans to launch multiple initiatives to raise public awareness about culture's role in socio-economic development. The goal is to preserve Vietnam's national heritage while fostering a culturally rich, globally integrated tourism industry.

According to Vietnam News Agency, these initiatives are part of a broader strategy to position Hoa Binh as a cultural tourism hub in Vietnam. By celebrating and promoting the province's unique cultural festivals, Hoa Binh aims to highlight its rich traditions and heritage, which are integral to its identity. The province is committed to developing sustainable tourism practices that not only boost the local economy but also ensure the preservation of its cultural legacy for future generations.

Moreover, the local government is actively collaborating with community leaders and cultural experts to ensure that the festivals remain authentic while appealing to both domestic and international tourists. This collaborative approach is expected to enhance the overall visitor experience, making Hoa Binh a must-visit destination for those interested in exploring Vietnam's diverse cultural tapestry.