– An online portal has been launched to help farmers in pandemic-hit Bac Giang province sell their lychees. Vice director of Bac Giang Enterprise Consulting and Assistance Centre (BECA) Duong Thanh Son said the portal has been working effectively.
The portal www.hotrotieuthuvaithieubacgiang.com was launched about three weeks ago and a Facebook page hotrotieuthuvaithieubacgiang was created just a few days later when Bac Giang started entering the lychee harvest season.
Consumers can register to buy a large volume of lychees – a minimum of a tonne – after inputting basic information like name, e-mail, phone number, address and amount of lychee.
Son, who specialises in information technology and communication, said that the portal has a simple interface but behind it were automatic customer management and customer care programmes that help with online sales.
The portal and the Facebook page have reached hundreds of thousands of users, Son said, adding that he has received positive feedback on social media.
This year, Bac Giang province has about 28,100 ha of lychee with an estimated production of 180,000 tonnes. The COVID-19 outbreaks caused difficulties for harvesting, transporting, selling and exporting the fruit.
Orders for small amounts, for example a few kilos, were transferred to local retailers while BECA would concentrate on large orders, especially those from enterprises.